Microsoft MB-220T00 – Microsoft Dynamics 365 Marketing

1 800 U Learn (853 276)

DDLS - Microsoft MB-220T00 – Microsoft Dynamics 365 Marketing

Length

4 days

Price

$3630.00 inc GST

Version

Reserve Your Spot

Overview

This course will review the marketing application configuration needed to drive business growth.

It will also dive into lead management, marketing forms and pages, segmentation, and email marketing messages. All these pieces are tied together through interactive customer journey design, including event and survey configuration.

Key Topics

Detailed Info

Marketing Application Configuration
Marketing Forms and Pages
Segments and Lists
Marketing Emails
Customer Journeys
Insights
Events
Surveys
Results

Skills Gained

Key Topics

Target Audiences

Prerequisites

Skills Gained

After completing this course, students will be able to:

Configure advanced settings
Manage marketing content, templates and integrations
Create and manage leads
Design and create marketing forms and pages
Create and manage segments
Set up and launch customer journeys
Create and manage events
Distribute and analyze surveys

Key Topics

Module 1: Marketing Application Configuration
In this module, you will learn about advanced settings, marketing content, templates and integrations in Dynamics 365 for Marketing.

Lessons

Configure advanced settings
Manage marketing content and templates
Manage LinkedIn and Power BI integrations

Module 2: Leads
This module will review how to create, manage and score leads.

Lessons

Create and manage leads
Assess sales readiness

Module 3: Marketing Forms and Pages
This module will cover how to create marketing forms and pages.

Lessons

Create marketing forms
Create marketing pages
Manage internet marketing

Module 4: Segments and Lists
This module will cover how to manage segments, subscription centers, lists and double opt-in.

Lessons

Create and manage segments
Create and manage subscription centers
Double opt-in

Module 5: Marketing Emails
This module will cover how to create email messages in Dynamics 365 Marketing.

Lessons

Create Email Message

Module 6: Customer Journeys
This module will review the customer journey creation process.

Lessons

Create customer journeys

Module 7: Insights
This module will demonstrate how to view, understand and manage customer insights.

Lessons

Marketing insights
Customer insights
Marketing execution insights
Lead management insights
Internet marketing insights

Module 8: Events
In this module you will learn how to manage event planning and execution in Dynamics 365 for Marketing.

Lessons

Manage event planning
Manage event execution

Module 9: Surveys
In this module you will review how to configure, design and distribute surveys in Dynamics 365 for Marketing.

Lessons

Create surveys

Module 10: Results
In the Results module, you will review marketing event and survey insights.

Lessons

Review event and survey results

Target Audiences

This course is designed for IT or marketing professionals who want to learn how to leverage Dynamics 365 for Marketing for businesses.

We can also deliver and customise this training course for larger groups – saving your organisation time, money and resources. For more information, please contact us on 1800 853 276.

Prerequisites

Before attending this course, students must have:

Knowledge of the Dynamics 365 platform and an understanding of basic marketing principles.

Print course details

The supply of this course by DDLS is governed by the booking terms and conditions. Please read the terms and conditions carefully before enrolling in this course, as enrolment in the course is conditional on acceptance of these terms and conditions.

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